Monday, March 26, 2007

The best ad of world cup

If you ask me, the best ad of world cup is of Tata Sky. Why?

Coz while evry other ad promoted its product thru cricket stars, mind n body..heart n soul kinda stuff, Tata Sky ad. promoted what many corporate customers are doing now - cancelling their bookings to West Indies. Like Hritik says " Where are you going Pappe? Cricket dekhney ka mazza wahan nahi (West Indies)..yahan hai". I agree dude.

I don't know if tata Sky would increase their "world cup" specific sales, but out of the entire lot, I guess their's is the only product that can get played again & again on TV without making you shut off the TV :D

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